Sales Promotion Letter, Sample & Format

Sales Promotion LetterA Sales Promotion letter is written by a company to bring awareness of its sales on its products to its clients or potential customers. It could be a formal letter or an informal flyer form letter which lists the attractions of the sales event. This letter is meant to induce the reader to make a purchase.


Mitch Sullivan

Sales Manager

Roland Music Enterprise

4329 Tori Lane
Salt Lake City, UT 84111

August 23, 2010


Ellen L. Chambers

Resource Manager

Great Achievers Music School

1880 Science Center Drive
Weiser, ID 83672

Dear Ms. Chambers

RE:  30th Anniversary Sales Promotion

Roland Music is delighted to be turning 30 this September 15, 2010, and as a token of appreciation for your kind patronage over these years. Roland Music is offering at least 20% discount on all its musical printed materials. There is also another 5% discount on top of its 10% sale discount on its musical instruments with purchases above $1000.

There will be limited stock of certain instruments; so do come over early to get the best deals. However, orders can be taken during the sales promotion to enjoy the attractive discounts although new orders will take four weeks delivery after the sales promotion period.

We look forward to seeing you at Roland Music Enterprise’s 30th Anniversary sales on 30 September 2010 at our headquarters.

Thank you.

Yours Sincerely,

Mitch Sullivan

Sales Manager

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