Real Estate Follow Up Letter


A real estate follow-up letter is written by a real estate firm or a real estate professional to a potential client who has already been oriented about a property. The client may have shown interest in buying the property. The real estate firm or real estate professional must contact the client as a follow-up process to assess the interest and willingness of the client to purchase the property. The follow-up letter serves as a reminder to the client and it is used as a tool of persuasion by the firm and its professionals.

The letter is formal in its structure. The letter must include details of previous correspondence between the real estate professional and the real estate firm. This serves as a reminder to the client. The letter must include details of the properties, including its characteristics and dimensions. The letter must include details of offers and discounts that may be given to the customer upon immediate purchase. The letter should be concise and to-the-point.

Sample Letter

The following is a Sample of a Real Estate Follow-up Letter.


Abigail Adams,


West Properties,


Date: 22 July 1776


Melania Trump,

First Lady Street,

East Pennsylvania,


Subject: Real estate follow-up letter.

Dear Madam,

I write this letter to gently remind you about our correspondence on June 22, 1776, regarding the sale of the Texas Ranch in West Utopia. We greatly appreciate your interest in purchasing this exquisite property.

As you requested further information about the property, we are very happy to provide you with all the necessary information. The property sits on a 4-acre plot. In the middle of the property, there is a neo-classical style bungalow with 7 rooms and 8 bathrooms. The exotic atmosphere of the Texas Ranch is very suitable in raising horses and emus, as previous occupants of the ranch successfully have. Texas Ranch is only a mile’s distance from the nearest town of Mandya.

The price of the ranch, excluding registration fees, is 1 million USD. You may select a payment option that suits your financial convenience. Since you have been our customer for 4 years, the firm has collectively agreed to waive your registration fees which account for 10% of the property’s price value.

Please do not hesitate in contacting me for any information you may require to make an informed decision. You may also contact our Customer Relationship Manager at 0000000 or at

Thank you for your kind consideration.


Abigail Adams,


West Properties.




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