Business Introductory letter

Business Introductory letter


A Business Introductory letter is written by a company that is new to the community and wishes to enhance its presence by a business introductory letter. This Business Introduction letter can be sent out to almost any individual or company relating important information about the scope of business and services offered. The introduction letter contains the merits of new services or business and the benefits of availing it.

The business introduction letter should be written in a formal tone but with a friendly approach. All the details of the new business should be mentioned explicitly. Mention the purpose of launching the new business attractively that it entices the reader to buy your product or hire your services. Maintain a polite tone throughout the letter. Have a peek at the sample of business introductory letter to get the insight idea for writing it on your own.

Business Introductory letter – Sample

The following is the sample letter for Business Introductory Letter.



Patricia J. Dupuis


People’s Grocer,

27l3 Upton Avenue,
Fryeburg, ME 04Ml37.



Asian Tower Apartment,

19L1 Park Boulevard,
Fryeburg, ME 12MP37.

Subject: – Regarding the introduction of new business.

Dear Valued Customer,

I am pleased to announce the opening of ‘People’s Grocer’ at the corner of Upton and Park Boulevard for your daily marketing convenience.

This grocery store is your neighborhood grocer that will provide fresh produce daily for you and your family’s nutritious needs. We guarantee best prices on all our fresh produce and stocks. There will also be canned products and juices for your entire diet needs. Your pet’s needs are also kept in consideration at People’s Grocer, which aims to be your one-stop marketing needs.

Vegetables can also be bought online through card payments or by cash on delivery. The home delivery option is also available for the customers with guaranteed product safety.

Please feel free to view our latest daily offerings at our website: or call us at our toll-free number: (1800) 298-9200-239. We shall be pleased to assist you and get your feedback and suggestions.

We also invite you to our official opening on DD/MM/YYYY, at 8-10am where lots of special offers await the early birds. Discounts will be available for the customers for a week after the inauguration of the store with a free delivery option. We need your support and feedback for our business. Hope to get a positive response from your side.

Thanking you.

Your friendly neighborhood grocer,

People’s Grocer.


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